Stay Safe and Enjoy All the Delights of an RVA Christmas
December 12, 2020
Small businesses across America continue to adapt to the fluid impact of COVID-19 and state-by-state restrictions. Those who innovate and adjust to changing market conditions are often indicators of a successful small business owner’s staying power.
The U.S. Chamber of Commerce featured the Richmond-based Sneed’s Nursery in a recent article, “5 Small Businesses Planning for Holiday Success During a Pandemic.”
Sneed’s Nursery is an organic plant center and florist where shoppers will also find festive baubles and décor. According to Jenny Jenkins-Rash, operations manager for Sneed’s Nursery,
“A lot of the changes we made this spring are helping us as we go into the holidays. July and August are when we start planning for Christmas and we recognized that things were going to still be different.
Christmas is huge for us, but we knew we couldn’t have our typically packed preview party where we unveil the Christmas cottage displayed with all of our decor or our open house event. So, we pivoted to a two-day preview party where we sold $30 tickets for a scheduled, 50-minute time slot, during which customers got that $30 back to shop.
We sold five tickets per shopping window and sold out days before the event. We had a local baker put together 100 treat boxes filled with a decorated cookie, personal mini bundt cake, brownie and candied popcorn, which was given as a gift with purchase. Everyone raved.
Throughout the holidays, we communicate with our customers through social media and email. We are continuing to add more Christmas inventory to our online shop. We are offering customers that are homebound a FaceTime appointment to walk through the store with our online sales specialist and shop that way. Our goal is to do whatever it takes to make our customers, who are like our family, feel safe, cared for and excited for the season.”
Holiday event enthusiasts and families across Richmond are adjusting to safety concerns, too. Many are looking for virtual and outdoor events that bring people together responsibly. Some events are FREE, but others require fees and advance registration, so check first before heading out or tuning in.
The Polar Express with the Virginia Repertory Theater, 10:30-11:15 AM.
This is a virtual event at the Chesterfield County Public Library. The Virginia Repertory Theatre invites viewers to hop on a magic train to visit Santa Claus. FREE, RESERVATION REQUIRED.
Westhampton Tacky Car Parade, December 17, 6:30 PM.
Join the parade! It starts on Bremo Road near the St. Mary’s Hospital main entrance parking lot and proceeds to the Reinhart Guest House. Stay in the car, safely greet Santa, and receive a complimentary Westhampton Holiday Swag Bag. FREE, RESERVATION REQUIRED.
Holiday Lights & Music on the Riverfront, December 19, 6:00-8:00 PM.
A display of decorative lights on Brown’s Island to Turning Basin on the Canal Walk features vendor Espresso-A-Go-Go and light holiday music from Justin Paciocco. FREE.
CIS EXPRESS Holiday Light Tour, Self-guided tour available through December 20.
Hosted by the Communities in Schools, this in-vehicle event features ten festive homes in the Hampton Park, Chesterfield County neighborhood. Learn how CIS serves and supports students throughout Chesterfield County using your smartphone for an interactive experience. CIS EXPRESS travelers will receive an electronic event package that includes a link to the guided tour, a scavenger hunt for kids of all ages, the opportunity to win a Quarantine Basket and other prizes. FREE, REGISTRATION REQUIRED.
The Nutcracker, Virtual home experience through December 31.
The Richmond Ballet brings The Nutcracker to your home! Get all dolled up in your holiday finest or put on your coziest pajamas and join Clara on her journey from beneath the branches of an enchanted Christmas tree through a winter white forest to the Kingdom of Sweets. ONLINE TICKETS REQUIRED.
Tacky Light Tour, Self-guided, in-vehicle tour.
Curated by the Richmond Times-Dispatch, a comprehensive list of the top locations to witness over-the-top lights for 2020 provides individuals a chance to tour the most elaborate holiday displays for themselves. FREE.
Dominion Energy GardenFest of Lights, Open through January 10, 2021, 4:00-10:00 PM.
The Lewis Ginter Botanical Gardens nightly holiday event is a favorite tradition featuring lights, decorations, outdoor model trains, dinners, hot chocolate (for purchase) and more! All displays are outdoors with safety measures in place. TICKETS MUST BE PRE-PURCHASED AND ARE AVAILABLE ONLINE ONLY.
All event information was accurate at the time of publication. But please call ahead to confirm. Schedules continue to be fluid during the health crisis.
THE BUCK STAYS HERE
TheBuckStaysHere.com, powered by Chesapeake Bank, is a local online resource of more than 400 small businesses and nonprofit organizations. Membership is FREE, so register your business or nonprofit today. Now, more than ever, it’s essential to support local small businesses. They are the backbone of our economy. You can help them survive and thrive by buying gifts, dining, and using local establishments’ services. So, please, put “helping our local economy” on your Christmas list.